Digital Marketing

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Digital Marketing :

 Any method of marketing that uses electronic devices, and that marketers can use to deliver promotional messages to the general public and measure their impact through customer experience. Yes, any such method is called "Digital Marketing".


 

In practice, digital marketing refers to physical marketing campaigns that appear on computers, phones, tablets, or other devices. It can take many forms including online videos, display ads, search association marketing, paid social ads and social media posts, etc. Digital marketing is often compared to traditional marketing such as newspaper and magazine ads, billboards, and direct mail.



Types of Digital marketing:

1.    SEO  (search engine optimization)

2.    Content marketing

3.    SMM  (social media marketing)

4.    Pay-per-click marketing

5.    Affiliate marketing

6.    Native advertising

7.    Email marketing

8.    Website

9.     Influencer marketing

10.   Electronic billboard 



 Advantage of Digital marketing:

1.   Geographic marketing

2.   Cost efficiency

3.   Quantifiable results

4.   Brand development

5.   More connection with customers

6.   Easy & convenient conversation 



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